Thanks to the economy, coupon use is on the rise. Consumers are looking for more ways to save money than ever before. In 2009, package goods companies saw an increase of 27% redemption over the year prior. But with the increase also comes fraud. As a manufacturer, you take steps to control fraud the best you can with the parameters you have. But some consumers clearly abuse the system. This article is targeted to the coupon users and what they should know about redeeming and using coupons.
Monday, July 12, 2010
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